Google indexes website content to display it in search results, ensuring your pages are visible to users searching for relevant information. Understanding how this process works can help improve your site's ranking.
How Google crawls and indexes content
To map the internet and build their search engine, Google 'crawls' the internet regularly to build up its index. This is a detailed picture of what content exists on the web and how it is linked.
You can click here to read more from Google about this process.
Crawling and indexing happen periodically, and it could even be some weeks between times that Google crawls your site.
If you notice Google associating items/artworks/pages to your website, even when they no longer exist or they have just been created on your site, or if you have updated the meta description and it's not showing on search results, this might be happening due to the way Google processes sites. This means that content deleted from your site can take some time to disappear from searches, even if it is no longer visible on the main site. This process is entirely up to Google and not something Artlogic is able to control.
What can you do if your site doesn't appear or ranks low in Google Search results
We recommend verifying that your sitemap has been correctly submitted to Google Search Console and requesting a re-crawl of your website. To do this effectively, refer to Google's official guidelines for using Search Console to prompt a re-crawl and ensure your website is indexed correctly.
If you want to confirm that your website appears in Google Search results, you can use the Google Command "site:" on Google Search bar to narrow down the search to only your website domain. To do this, simply enter your site in front of your domain without the www., e.g.: [site:artlogic.net]Submitting your sitemap to Google will make it appear on search results, but Google choses which websites rank higher based on a series of criteria. Google's algorithm is complex and extensive, but you can learn more about what to look out when trying to improve your ranking in our article about Search Engine Optimisation (SEO).
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